Opinion: The Muslim Consumer: Myth or Fact
The modern 21st-century Muslim is now too savvy, too suave and too educated not to know the difference between quality and the emotional assurance that comes with the halal logo.
The modern 21st-century Muslim is now too savvy, too suave and too educated not to know the difference between quality and the emotional assurance that comes with the halal logo.
“All this cumulates to an arguably effortless life that combines ancient wisdom with contemporary living, as long as we Muslims adhere to the correct teachings of Islam moderately.”