A Look at Halal Branding with the Man who made it Cool
Professor Jonathan A.J. Wilson's new book on Halal Branding is an enlightening and entertaining read to help understand the new Halal consumers and products they are looking for.
Professor Jonathan A.J. Wilson's new book on Halal Branding is an enlightening and entertaining read to help understand the new Halal consumers and products they are looking for.
The Halal logo is not enough. Products could quickly lose their Halal status when cross-contamination occurs anywhere in the supply chain.
And what does Dubai do best? Build the world’s greatest brands by Muslims and non-Muslims for Muslims and non-Muslims. Emirates, Jumeirah, Emaar and more.
An interview with Dr. Jonathan A.J. Wilson on he has established himself as one of the world’s leading brand experts on the halal industry.
The Halal Industry Development Corp (HDC) has signed a Smart Partnership Programme agreement with Malaysia Design Development Centre (DDEC) to improve the packaging for halal products.
This is probably the most extreme case so far when it comes to the politics of halal. But tensions over manufacturing, certifying and promoting halal products are replicated in other…