By Flora Southey The clean label trend is evolving. Tomorrow’s consumers will not just seek out clean labels, but will want to buy from brands with a ‘clean conscience’, according to market insight firm Mintel. For full article go to: https://www.foodnavigator.com/Article/2020/12/16/From-clean-label-to-clean-conscience-How-ethical-and-environmental-claims-will-help-brands-stay-ahead-of-the-trend
